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August 11, 2026
McDonald’s is the 9th fastest-growing brand in search, with an absolute increase of 244,000 searches (+5.3%). The entire growth of the fast-food segment is driven by the McDonald’s brand, at the expense of KFC and Burger King, which both saw a decline.
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Older articles
September 8, 2025
The market for marketing services is changing. The answer to these shift is Think Big Collective, an expert platform in marketing and communications. It is built by 6 agencies: Wiktor Leo Burnett, Starmedia, Leopard Production, Socialists, Data on Steroids, and DataConcept.
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